Guide: submitting events for EuPN Calendar

You are a course or event convener/organiser and want your event published in the EuPN Event Calendar. Please find some tips here for best practice.

Lead Time

It takes two to four weeks to list an event. We are a very small group of very busy volunteers behind the scenes of your EuPN web site. Please give us at least two to four weeks to process your announcement materials. Text and images may need editing. We may have questions or suggestions to make your announcement as clear and effective as possible. This takes quality time.

Send in your announcement as early as possible.

Document Formats

Our Event calendar has a particular format and requires particular information, like dates and location, a “featured image” and event description.

Texts need to be separate from any illustrations, photographs or other media. Acceptable text formats are plain ascii (recommended), rtf, odf or doc.
Acceptable image formats are jpg, gif or png.
You can send a PDF file for reference of graphic mark-up.

Content tips

Open your announcement with a brief description of the benefits to participants. What will they take home from your event?

Use descriptive sub headings. Group your content in paragraphs.

Limit sentences to 20 words and try to avoid long words and jargon.

Language

We encourage you to submit announcements in your own language, often the language of your target audience. If that is not English (most of you), please also provide a brief summary in English, if only to inform everybody in the EuPN about what great events you organise.

Hyperlinks

Please don’t use phrases like “click here”. The URL will be lost. Use instead the full URL – like https://mygreatevent.eu/
In case of email addresses, please provide them in full.

Respecting Privacy

To limit the tracking by privacy abusers like Facebook and Google, we choose not to publish any URL’s in the domains of “social media”. The interest of “social media” companies and permaculture ethics are in fundamental conflict with each other. We’re sure you appreciate that.

Given that “social media” agencies employ visual recognition techniques, you may want to consider that photographs of people (and places) can be used to track individuals to build detailed network maps and infer personal profiles for commercial and political purposes.

Automation

We’d love to optimise our use of ICT in spreading the good news. One way is to enable automated event publications. We are experimenting with a few systems: ESS (Event Syndication System) and vCalendar/iCal. Both are based on publication of events by the organiser using a web site that is under their own control. You then just provide us with a root URL for our system to check. Whenever you publish your event at your own web site, our system will pick that up automatically and add it to our calendar. Obviously our systems need to “speak the same language” to understand what’s what. That is what the ESS and vCalendar/iCal standards are for.

The advantage is that the organiser is in control and we can spend the least possible resources for maximum reach of your announcements, timely, up-to-date and accurate.

If you are interested to participate please send us an email at comms@permaculture-network.eu.

Feedback

We’d love to hear from you what the effect of announcing your event on our EuPN calendar is. It may help in improving the reach of (y)our activities to build a better world. Please send us an email at comms@permaculture-network.eu.